Key Insights for Growers & Exporters
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In the Rabobank Global Avocado Update 2024, the global avocado market shows significant momentum. Production and exports continue to grow rapidly as new players emerge alongside established leaders such as Mexico, Peru, and Colombia. Latin America remains dominant in supply, but diversification across regions—including Africa—is steadily gaining ground.
This report’s market intelligence offers valuable guidance for stakeholders in South Africa’s avocado sector. It underscores rising demand from major importing regions like the US, Europe, and Asia, while forecasting industry consolidation and innovation in response to global competition and margin pressure.